Data Points to CBD as Mental Health Treatment November 12, 2019 Mike Luce Marketing 0 Comments In numerous studies, consumers report using cannabidiol as a palliative treatment for the symptoms of mental and emotional health issues. Consumers dealing with challenges such as anxiety, depression, and sleeplessness turn to CBD as a supplement if not outright substitute… Read More→
Florida Schools Finally Allow Students to Use Medical Marijuana on Campus October 25, 2019 AggregatedNews Florida 0 Comments After decades of futile "Just Say No" policies, Florida school districts are implementing medical marijuana guidelines for students who have medical marijuana cards and need to medicate during school hours. Contrary to the image of the stoner cutup in class,… Read More→
Closing the Gaps In CBD Products: Where to Focus On Consumer Understanding October 22, 2019 Mike Luce Marketing 0 Comments Too many consumers, including those using CBD today, poorly grasp the nature of CBD, lack any precise understanding of how CBD works and what it does, and express significant concerns about safety. Read More→
What Are the Benefits of CBD? October 16, 2019 AggregatedNews Hemp Industry News 0 Comments More than 60 percent of CBD users were taking it for anxiety, according to a survey of 5,000 people. Does it help? The CBD industry is flourishing, conservatively projected to hit $16 billion in the United States by 2025. Already,… Read More→
Brand Engagement Among CBD Users September 24, 2019 Mike Luce Cannabis & Hemp Research 0 Comments Those reading contributions by High Yield Insights in recent months have no doubt noticed a recurring focus on CBD consumers and related issues. This is due to a combination of ongoing interest (and controversy) both within and increasingly outside the… Read More→
5 Big Changes Are Coming to the CBD Market September 23, 2019 Susan Gunelius Hemp Business Executive, Hemp Industry News 0 Comments A full year hasn’t passed since the 2018 Farm Bill made industrial hemp legal in the United States, but the market is still in a state of flux. This includes the hemp-derived CDB market, which is currently dominated by just… Read More→
US awards $3M to fill gaps in medical marijuana research September 23, 2019 AggregatedNews Cannabis & Hemp Research 0 Comments The U.S. government will spend $3 million to find out if marijuana can relieve pain, but none of the money will be used to study the part of the plant that gets people high.Nine research grants announced Thursday are for… Read More→
Vapes spiked with illegal drugs show dark side of CBD craze September 16, 2019 AggregatedNews Hemp Industry News, Vaping Crisis 0 Comments Jay Jenkins says he hesitated when a buddy suggested they vape CBD. “It’ll relax you,” the friend assured. The vapor that Jenkins inhaled didn’t relax him. After two puffs, he ended up in a coma. That’s because what he was… Read More→
Amid marijuana drought, Michigan provisioning centers look to CBD sales September 4, 2019 AggregatedNews Michigan 0 Comments It's no surprise that one can buy CBD products at The Reef provisioning center. CBD creams, oils, candies, and even flowers are available at most places, along with their THC products. What makes The Reef different is that any adult… Read More→
Will consumers accept CBD at grocery stores? August 20, 2019 Mike Luce Hemp Industry News, Marketing 0 Comments CBD consumers buy from a wide range of online and brick-and-mortar stores. To date, consumers have been shopping brand websites (31%), online retailers (24%), and natural foods stores (21%), plus cannabis dispensaries (31%). But we’ve reached a pivot point. Many… Read More→
Ads for CBD as Cure-All Are Everywhere, but Regulation Is Scant August 13, 2019 AggregatedNews Marketing, Policy & Legal 0 Comments Scientists at Virginia Commonwealth University in Richmond, Va., were concerned when a young man contacted their department last year complaining of a heart-pounding, hallucinogenic high he had neither expected nor wanted to have. The team, led by the forensic toxicologist… Read More→
Cheers to Growth: The CBD Beverage Opportunity August 5, 2019 Eric Giandelone Marketing 0 Comments As we round our way into the remaining weeks of summer, with rising temperatures and dew points still expected for many across the country, it’s a good time to revisit a cannabis format that is typically overlooked in the edibles… Read More→
Data Shows Growth-Oriented CBD Brands Should Focus on These U.S. Cities First August 5, 2019 Susan Gunelius Hemp Business Executive, Hemp Industry News 0 Comments Thanks to the 2018 Farm Bill and the legalization of industrial hemp, CBD products are becoming more popular than ever. With more people learning about the potential therapeutic benefits of cannabidiol, the demand for CBD products is on the rise… Read More→
Proceed with Caution: Marketing Claims for Cannabis and CBD Products August 5, 2019 Paula Krasny Hemp Policy & Legal 0 Comments The CBD market is exploding, prompting companies to use bold and creative marketing moves to differentiate themselves in the sea of products beginning to flood the market. But what happens when a company’s eagerness to convey the supposed revolutionary effectiveness… Read More→
FDA warns top marijuana company for making CBD health claims July 26, 2019 AggregatedNews Policy & Legal 0 Comments U.S. regulators warned a leading marijuana company for making unproven health claims about CBD, the trendy ingredient that’s turning up in lotions, foods and pet treats. The Food and Drug Administration announced Tuesday it warned Curaleaf Inc., of Wakefield, Massachusetts,… Read More→